Carney govt shifts advertising budget to more patriotic messaging

CBC: The Privy Council Office (PCO), the arm of the bureaucracy that supports the Prime Minister’s Office, was allocated $3 million for its “Choose Canada” campaign, which included English television spots voiced by comedian Rick Mercer. PCO was not allocated any central advertising fund resources in earlier quarters.

Innovation, Science and Economic Development Canada (ISED) received $9 million for a new “Building Canada’s Economy” campaign. The federal department cancelled previously planned third-quarter spending on a smaller consumer-protection campaign…

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